Our goal is to put your business on the map, maximize online visibility, build a 5-star reputation, and drive more calls and customers through your doors.
In the old days, having a shop in the heart of town on the high street was the best way to get customers. It was all about location, location, location!
Now your location is digital and it’s called Google Maps. Not being in the top three results is equal to your shop is tucked away under a rock.
Local SEO & Marketing isn’t something you do once, it takes constant tweaking and measuring to improve and retain your online presence and continue to drive customers through your doors.
When we work with you to improve your local SEO, we’ll be constantly making necessary technical and content changes to improve and maintain your online presence so your business can be found online.
Our SEO areas of expertise
Google My Business (GMB) profile
Incoming links to your website
Reputation management
Local citations
On-page technical SEO and content marketing
Our Process
Setup & SEO Audit
First, we need to evaluate your current online presence. We will audit your website SEO including analysis of incoming links, competitors’ links, and keyword research.
We’ll configure Google Analytics, Google Search Console, and Google My Business insights to measure what traffic is contributing to your sales.
Google My Business Optimization
We will optimize and continuously manage your Google My Business listings to make sure you stay ahead of the competition.
-Benchmark GMB performance against competitors
-Analyze GMB Insights data such as (Calls, Website Visits, Direction Requests)
-Manage questions & answers
-Respond to customer messages
-Post 4x updates per month
Online Reputation Management
We will identify your happiest customers and make it easy for them to share their experiences on the most important review sites.
At the same time, we will be able to reach out to the most unhappy customers and try to improve their experience.
-Solicit reviews from your customers
-Make it easy for customers to write reviews
-Monitor reviews and track responses in one report
-Respond quickly and efficiently to build trust
On-page SEO
We will analyze website content for SEO purposes and will help you to create a winning content marketing strategy.
What separates us from other SEO companies is our understanding of marketing and branding and our vast experience in content copywriting.
We will analyze your entire business, what makes you different, your target market, your competitors. Based on that, produce content that sells.
We will also help you to do the technical part of on-page SEO, the boring stuff…
Local Citations Management
We will stay in control of your online visibility by identifying and building missing business listings on all the relevant directories. We’ll also fix inaccurate existing listings and remove duplicates.
Scope of work:
-Detailed NAP audit and listing score report
-Monitor competitor listings and fill gaps
-Discover new listing opportunities
If your data is incorrect on top directories, it damages your local search visibility. The reason for that is because Google isn’t sure how much trust it should put in it.
There are dozens of sites that Google is using to reconfirm your location data.
Here are the benefits of consistent NAP info in online directories:
1. Improves your visibility in Google
2. Improves referral traffic from directories
3. Improves visibility in voice search queries
4. Improves consumer trust
What to expect
It’s important to understand that Local SEO takes time to see results so you won’t see a major increase in traffic or revenue within the first month.
However, good things do come to those who are patient since with Local SEO the return on investment improves over time.
Once you build momentum the value lasts for a long time, unlike advertising that stops driving traffic as soon as you stop paying for ads.
Our goal is to increase your bookings, calls and website traffic using the targeted keywords we discovered during the initial audit.